The question often comes up in conversations among developers, web designers and business owners of “What is Design?”. When most developers think of design one thing comes to their mind. When an artist/designer thinks of design they often think of a completely different thing. In seeking to define this term we need to ask ourselves some important questions like “Why is it important“, “What does good design look like”, “What does it involve“?
As we seek to discover what design truly encompasses, I hope you will not only enjoy learning some new things, but will also come away with a desire and passion to refine your skills as a designer. I want you to be inspired to study this topic further, through learning from other great designers, reading great books and practice – lots of practice.
Photo credit: Lazerwood Industries - Macbook Pro with Veneer keyboard
Just in case you were wondering this is not a guide to teach you how to “make a killing” designing websites. Nor it is even a go-to guide that will tell you if you live in Chicago, IL and you are designing this type of website charge $xx,xxx.
This series is about giving your Clients more value, more return-on-investment; it’s about niching down your market, providing better service, and how to become a “trusted business ally” to your Clients.
I know a lot of you have been asking me to give you specific pricing tables and such… Well, reading Brennan Dunn’s new book “Double Your Freelancing Rate” will get you started on the right track if you are wondering how much you should be charging per hour.
The premise of Brennan’s book is answering this question of “What to Charge for Designing a Website?” . His goal is that by the end of the book he will dispel all fears, myths, and excuses for not charging what you are worth for your web projects.
So what should you be charging for a website? His answer – almost definitely more than you are charging right now.
Today I want to talk about the man who got me started on the whole path of learning about pricing my services, and providing HUGE value to my Clients.
If you haven’t read our first article in this series, you’ll definitely want to check it out before continuing with this series.
In today’s age of template designs, PSD to HTML services, and drag-and-drop website builders many designers are struggling with what to charge for their services. It seems like the only way to survive is to bid less, lower rates, and work more hours.
But is that that only way? Do you really need to compete with every 15 year old high school kid, or coder from India who is charging $15/hr for their HTML skills? Just so you know, I’m not against young people doing web jobs for companies at all, or even oversees “coders” from India, it’s just that I don’t need to compete with their pricing model because we have a very different target market.
Warning: Reading this series may change the way you run your business, and has been known to cause web developers to deliver better value to their Clients, become a ninja negotiator and possibly double or triple their rates. Consider yourself warned!
Many times in the world of the internet, website designs and layouts are endlessly copied and reused between different websites. Some top design firm will release a new design for a successful company, and it will suddenly become the “thing to have”. We saw this in 2011 with the introduction of Parallax Scrolling.
Let’s stop and think for a second. Should we really be blindly copying other designers just because it’s the popular thing to do? Or should we step back and take an objective look at whether that layout style really fits and accents the purpose of our website?
In this article we will look at 2 new popular layout styles on the web and whether or not we should be using them for our projects.
How many times have you been simply overwhelmed with all the different ways to design the layout of a website. Whether the navigation, photo slider, or number of columns, there are always lots of decisions you have to make for a website layout.
If you haven’t read our last article in this series, make sure you check it out before continuing with this article.
Like we promised, here is the next article in our Layout Mini Series entitled “Steps to Designing a Great Layout.
This article will give you practical step-by-step instructions on how to design an effective layout for your Clients. These principles of layout design are gathered from design experts like Jason Santa Maria, Ben Shneiderman, and Joshua Johnson.
Learn them, apply them, and you will be on your way to creating amazing, effective, user friendly layouts that will “Wow” your Clients and end-users. Read more…
How many times have you hit a brick wall in designing the layout of a website? Have you ever given up completely on being “original” and simply copied off the layout of another website that is popular? Or maybe you’ve given up on custom designs long ago, and you’ve taken to modifying pre-made templates for your Clients.
I know we’ve all had one or all of these experiences from time to time in our career. The real question is how we can keep this from happening again. How can we design creatively without copying off others, or spending countless hours fiddling around without getting anything substantial accomplished.
Introducing the “How to Design a Website Layout” Mini-Series. This series is for any designer who is looking to rise above the mediocracy of poor layouts/designs and learn how to create vibrant, highly useful website interfaces. Read more…
As web developers, we are always looking for ways to make our websites better, more beautiful and faster loading. After our earlier article “The Case For Speed” which outlines how important it is that websites load quickly, we decided to take a look at five major retailers and analyze how their websites rank at following some of the standards for best speed practices.
So let’s get started and see how these companies rank against each other.